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Data provided by Colliers indicates that in the first three months of 2024, the total area of modern retail properties slightly increased compared to the end of 2023, exceeding 12.9 million square meters.
In the first quarter of 2024, six new retail properties were introduced to the market, and three existing properties underwent expansion. All new projects were in the form of retail parks. The largest contribution to the new supply was the OTO Park Koszalin project (38,000 sqm). There was a decline in the amount of retail space under construction, which at the end of March totaled 386,500 sqm.
During the first three months of 2024, new brands such as Made by Society, Jack&Jones, and Kamalion entered the Polish market. The first House of Diamonds store in Poland opened in the Norblin Factory in Warsaw, while the Hunkermoller brand withdrew from the market. Additionally, the largest fast-food restaurant chain in the Baltic countries and Finland, Hesburger, made its debut on the Polish market.
According to CBRE analysts, the first quarter of 2024 also saw significant openings of new outlets of brands already present in Poland, such as Auchan in the Korona shopping center in Kielce (1,800 sqm) and New Yorker in the Wroclavia shopping center in Wrocław (1,500 sqm).
The e-commerce sector also experienced significant changes. Biedronka launched an online grocery store, while the HalfPrice brand ceased its online operations. The operator Barbora, which ran an online grocery store, ended its presence in Poland. Additionally, the portal wszystko.pl, owned by the IT giant Comarch, was closed after seven months of operation.
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Poland's Retail Market News: Q1 2024
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